annuity selling | Retirement Prospects

How to sell annuities to prospects who are not looking for annuities

Published on June 15, 2009 in annuity sales, annuity selling by Bob Richards

My firm ProspectMatch matches prospects with financial professionals and I have always found it curious that financial professionals only want leads of prospects seeking information on the products and services sold by the financial professional. In other words, the average annuity agent only wants us to match him with prospects that have expressed interest in Read more...

Guerilla Annuity Selling Principles II – The Power of Information

Published on February 24, 2009 in annuity selling by Bob Richards

Take a second to think about today’s advertising landscape. Annuity prospects are exposed to dozens of conflicting sales messages every day – to have success with annuity selling, you’ve got to find a way to cut through the clutter. In this second installment of the guerilla annuity selling principles series, we’ll take a look at Read more...

Guerilla Annuity Selling Principles I – Position Yourself as an Expert

Published on February 11, 2009 in annuity selling by Bob Richards

Are you tired of cold-calling, hand-holding and bending over backwards for customers who treat you with nothing but suspicion? For years, the default manifesto of the annuity industry has been to get yourself in front of as many people as possible and do whatever it takes to close the annuity sale. However, there is a Read more...

Javelin Marketing: Selling Annuities II

Published on October 29, 2008 in annuity marketing, annuity selling by Bob Richards

There are potentially millions of people who may want to purchase annuities, from the recently retired to the fortunately wealthy, and with such a lucrative market it is important to remember that nothing is set in stone; there are a number of different proven ways of selling annuities and many that should be considered. Let's Read more...

How to Sell Annuities

Published on October 21, 2008 in annuity marketing, annuity selling by Bob Richards

The market for selling annuities is massive and, potentially, extremely lucrative. Consider the millions of people who retire each year, and have surplus funds that they want to invest, or those that become wealthy early and want to make sure their funds are used to grow, not decline in value. But the methods of selling Read more...

Three Marketing Methods That Can Take Your Annuity Sales From Lukewarm To Burning Hot!

Published on September 14, 2008 in annuity leads, annuity selling by Bob Richards

Annuity selling is not an easy job, but with a sound annuity marketing plan in place you can earn much more than you ever thought possible. Like all other jobs, selling annuities requires not just hard work, but being innovative, talent and an effort at out of the box thinking. Having a sound annuity marketing Read more...

How To Get Good Quality Annuity Leads

Published on September 9, 2008 in annuity leads, annuity selling by Bob Richards

Selling annuities can be quite profitable, provided you know whom to sell to and how to sell. Most people view the annuity selling business as a gamble because getting annuity leads that work is actually one. When you buy annuity leads for money, you can get amazing leads that lead to a high percentage of Read more...

How To Become A More Successful Agent By Turning Away Annuity Leads

Published on September 8, 2008 in annuity leads, annuity selling by Bob Richards

Selling annuities is tricky business. As a result, you see that while some people selling annuities somehow eke out a middle-class existence, others who have mastered the tricks of the trade roam around in high-end cars and live in plush villas. You might find many high-end annuity salespeople turning away sales and annuity leads for Read more...

How To Become A More Successful Insurance Agent By Turning Away Annuity Leads

Published on September 5, 2008 in annuity leads, annuity selling by Bob Richards

Selling annuities is tricky business. As a result, you see that while some people selling annuities somehow eke out a middle class existence, others who have mastered the tricks of the trade roam around in high end cars and live in plush villas. You might find many high end annuity salespeople turning away sales and Read more...

Four Mistakes That Can Spell Doom For Your Annuity Selling Business

Published on September 4, 2008 in annuity selling by Bob Richards

Selling annuities is not just a tough job, it is also extremely competitive. However, people who are successful at annuity selling can and do drive around in Mercs and Jags whereas others eke out a dismal living from being an annuity salesperson. If you are a serious annuity seller who wants to prosper in this Read more...

Category: annuity selling