Blog

The Best Annuity Leads

Published on November 4, 2008 in annuity leads by Bob Richards

What if you could isolate the people most likely to buy an annuity? You can. Research by Gallup done for the Committee of Annuity Insurers isolates the best annuity leads by detailing which prospects are most likely to buy annuities. Here are three findings of the research which can help you focus on the right Read more...

The Lie About Annuity Leads

Published on October 31, 2008 in annuity leads by Bob Richards

I get a dozen emails a week offering me “free leads.” Most of these advertisements are bait to get agents to sign on with a particular insurance wholesaler as they attempt to add value by providing agents tools that will help make sales. But let’s take a closer look at what the industry calls a “annuity Read more...

Private Annuity Trust

Published on October 30, 2008 in private annuity by Bob Richards

A private annuity is very different from the annuities that are sold by insurance companies. A private annuity is an agreement between two parties in which one party (annuitant) transfers the assets to another party (obligor) for which the annuitant receives unsecured payments for the rest of their life. Neither of the parties in this Read more...

Javelin Marketing: Selling Annuities II

Published on October 29, 2008 in annuity marketing, annuity selling by Bob Richards

There are potentially millions of people who may want to purchase annuities, from the recently retired to the fortunately wealthy, and with such a lucrative market it is important to remember that nothing is set in stone; there are a number of different proven ways of selling annuities and many that should be considered. Let's Read more...

Javelin Marketing: Sell Annuities

Published on October 28, 2008 in annuity products, selling annuities by Bob Richards

Annuity companies offer a wide range of products for investors in different age groups and taking into consideration various other parameters. Selling an annuity product to an investor takes a great deal of effort on part of the company and the representative. Companies use various kinds of strategies to sell their annuity products. While some Read more...

Three Marketing Methods That Can Take Your Annuity Sales From Lukewarm To Burning Hot!

Published on October 27, 2008 in annuity marketing by Bob Richards

Annuity selling is not an easy job, but with a sound marketing plan in place you can earn much more than you ever thought possible. Like all other jobs, selling annuities requires not just hard work, but being innovative, talent and an effort at out of the box thinking. Having a sound marketing plan in Read more...

Selling Equity Indexed Annuities To Seniors

Published on October 24, 2008 in equity indexed annuities by Bob Richards

Seniors and pre-retirees generally form a major percentage of people who buy annuities. This is so because people start thinking about earning a constant income post retirement at this age. On the other hand, at this seniority, most people also have enough money to invest in annuities and other financial products. There is a huge Read more...

The Mathematics of Selling Equity Index Annuities

Published on October 23, 2008 in equity indexed annuities by Bob Richards

If you want to sell a lot of your product and do it ethically, you must be an expert. You cannot and should not sell annuities that you don't understand. Unfortunately, the majority of agents selling equity index annuities don't understand the basic math of compounding. Let me illustrate (refer to table below). The compounded Read more...

Seminars For Generating High-End, High Conversion Annuity Leads

Published on October 22, 2008 in annuity seminars by Bob Richards

Annuity selling has come a long way from the times when all it involved was cold calling, appointments and mailers. New concepts in annuity lead generation and follow up are turning around the fortunes of hundreds of annuity selling personnel around the world and you can also utilize the same concepts for generating annuity leads Read more...

How to Sell Annuities

Published on October 21, 2008 in annuity marketing, annuity selling by Bob Richards

The market for selling annuities is massive and, potentially, extremely lucrative. Consider the millions of people who retire each year, and have surplus funds that they want to invest, or those that become wealthy early and want to make sure their funds are used to grow, not decline in value. But the methods of selling Read more...