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Category: Annuity Leads

Innovative Ways to Generate Annuity Leads

Published on February 23, 2009 in Annuity Leads by Bob Richards

If you’re in annuity sales, you already know that you need to have annuity leads that will generate sales to stay in business.  Some of these leads will come from traditional advertising, but if you rely on advertising alone to generate annuity leads for your business, you’ll miss some opportunities as different people pay attention Read more…

ProspectMatch:Mortgage Protection Leads to Sell Annuities

Published on February 6, 2009 in Annuity Leads by Bob Richards

You already know that one of the most challenging aspects of selling annuities is finding qualified leads to pitch your products to.  Cheap lists of leads rarely pan out to actual clients, but prospecting individual leads can take so much time that it cuts into your profits.  One relatively unexploited avenue is using mortgage protection Read more…

How to convert annuity leads into annuity sales

Published on January 21, 2009 in Annuity Leads, Annuity Selling by Bob Richards

Every Annuity Prospect Needs to be Cultivated No matter how you generate annuity leads, the prospect is not dying to buy an annuity.  That’s what selling is all about.  Uncovering the prospect’s desires and matching those desires with your product or service.  You do that by asking questions, not by talking about the features and Read more…

Annuity Lead Lists-part I

Published on January 20, 2009 in Annuity Leads by Bob Richards

Lists of annuity buyers/owners No insurance company releases the names of their annuity owners.  So any list that claims to be annuity owners or buyers is really a list of people who meet a specific profile AND may be more likely to buy annuities.  We tested these lists and found no greater propensity for people on Read more…

Our Experience With Annuity Leads Lists Part II

Published on January 16, 2009 in Annuity Leads by Bob Richards

People who have requested non-specific information These are people who have completed a survey at the county fair, a mall, on line, etc in which they expressed information in “investments” or “tax savings.”  As you might guess, these people are no likely to be an annuity lead any better than your deaf grandmom, Bessy. Yet, Read more…

Annuity Lead Systems

Published on January 14, 2009 in Annuity Leads by Bob Richards

If you have read the previous posts on generating annuity leads and buying annuity lead lists, you now know what to ask before buying someone’s annuity lead system: 1. how are the leads generated 2. did the prospects get talked into it or did they respond of their own initiative 3. what offer did they respond to—was it Read more…

Best Annuity Leads

Published on December 27, 2008 in Annuity Leads by Bob Richards

Find out which gender, which age, which income segment of people are your best annuity buyers at Javelin Marketing Downloads.  Get your copy of the data. Tags Best Annuity Leads | Annuity Leads | Financial Advisor Leads | Financial Planning Leads

Free Annuity Leads!

Published on November 25, 2008 in Annuity Leads by Bob Richards

Sounds good.  But have you ever heard the saying “there’s no such thing as a free lunch?”  If the saying holds true, then either the free annuity leads aren’t worth much or there is a cost you don’t know about.  Let’s look at both possibilities. If someone is willing to give you free leads, ask about Read more…

Annuity Leads– Enjoy More Quality Leads Than You Can Handle

Published on November 20, 2008 in Annuity Leads by Bob Richards

There is no trick to making a lot of money in annuity sales.  Like all sales, it boils down to quality and quantity of annuity leads.  Quantity means that the more people you talk to, the more sales you make. Quality means that the better the quality of prospect and the better the quality of Read more…

The Best Annuity Leads

Published on November 4, 2008 in Annuity Leads by Bob Richards

What if you could isolate the people most likely to buy an annuity? You can.  Research by Gallup done for the Committee of Annuity Insurers isolates the best annuity leads by detailing which prospects are most likely to buy annuities. Here are three findings of the research which can help you focus on the right Read more…
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