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Category: Blog

How to Find High Commission Annuities to Sell

Published on February 14, 2009 in high commission by Bob Richards

Please realize that there are three parties to the financial benefits of an annuity sale: the insurance company, the agent and the buyer.  If you seek to sell those annuities that pay the highest commission, realize that means less for the other two parties.  Do you think that the insurance company is paying you more Read more…

Annuity Newsletter Gains Clients with Little Work

Published on February 11, 2009 in annuity newsletter, drip marketing by Bob Richards

Most articles in this annuity blog concern generating annuity leads.  But what you do with those leads is critical.  Unfortunate, many agents are hit and run: they make a presentation and if they don’t get the annuity sales, they’re off to the next prospect.  But be honest, this loses a lot of potential business because Read more…

Annuity Agent – How to Get Through Your First Year

Published on February 9, 2009 in annuity agents by Bob Richards

Sure, you might start out with dreams of six figure salaries and the perks that come along with it, but the reality is that it’s a lot more difficult to make it as an annuity agent than the hotshots let on.  In fact, The Motley Fool (www.fool.com) reports that as many as 70% of annuity Read more…

How to convert annuity leads into annuity sales

Published on January 21, 2009 in annuity leads, annuity sales by Bob Richards

Every Annuity Prospect Needs to be Cultivated No matter how you generate annuity leads, the prospect is not dying to buy an annuity.  That’s what selling is all about.  Uncovering the prospect’s desires and matching those desires with your product or service.  You do that by asking questions, not by talking about the features and Read more…

Annuity Lead Lists-part I

Published on January 20, 2009 in annuity list by Bob Richards

Lists of annuity buyers/owners No insurance company releases the names of their annuity owners.  So any list that claims to be annuity owners or buyers is really a list of people who meet a specific profile AND may be more likely to buy annuities.  We tested these lists and found no greater propensity for people on Read more…

Our Experience With Annuity Leads Lists Part II

Published on January 16, 2009 in annuity leads, annuity list by Bob Richards

People who have requested non-specific information These are people who have completed a survey at the county fair, a mall, on line, etc in which they expressed information in “investments” or “tax savings.”  As you might guess, these people are no likely to be an annuity lead any better than your deaf grandmom, Bessy. Yet, Read more…

Annuity Lead Systems

Published on January 14, 2009 in annuity leads by Bob Richards

If you have read the previous posts on generating annuity leads and buying annuity lead lists, you now know what to ask before buying someone’s annuity lead system: 1. how are the leads generated 2. did the prospects get talked into it or did they respond of their own initiative 3. what offer did they respond to—was it Read more…
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